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Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself.


During the course you’ll learn how to:

  • You will learn various methods of creating branding identity products such as logos, posters, ad design and campaigns, greeting cards, and more which will be useful for personal and/or commercial publication;

  • Interviewing and responding to feedback;

  • Designing for a variety of audiences and needs;

  • Problem solving that helps to build and create a brand;

  • Design a brand identity system;


At the completion of the course, you will be able to:

  • Know how to draw up a brand strategy, client brief and design strategy;

  • You’ll be able to develop a career and communication skills in the area of graphic arts communication areas of research/communication, project management and collaboration, design, and professional print production using graphic design tools;



To take this course you'll need:

  • Computer with High Speed Internet access;

  • Windows 7 or higher; or Mac OS v.10.7 or higher;

  • Computer with 64 bits 1GHz processor or Mac Intel;

  • Minimum 4GB of RAM;

  • Hard Drive 250 GB;

  • Internet Browser;

  • Screen with minimum resolution of 1080 x 900 (1280 x 1024 recommended);

  • Sound Card, headphones and microphones;

  • Players and plugins: Flash Player 8 or higher

  • Other software:  Microsoft Office 2010, Adobe Acrobat 7



7 students



  • 16 academic hours /1 hour is 45 min, 8 live sessions/



  • Individual learning: No certificate: 430 EUR or with certificate: 460 EUR

  • Join a class: No certificate: 210 EUR or with certificate: 240 EUR

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