On 10 November 2017, DEKRA Media University and the Marketing Club Berlin hosted the third edition of the conference "Media, Marketing & More" (MMM). It was launched under the motto "Opinion makers, multipliers, brand ambassadors? Influencer Marketing! It took place for the first time at the TV studio of DEKRA’s media partner ALEX Berlin in Friedrichshain and was broadcasted online. The main focus of this science event was the utilization of "influencers" as multipliers for t